Media: Cinema 4D, Flash, After Effects, Photoshop
The BBC brief was to create an interactive CD Rom as a sales tool. The plan was to get the essential facts and figures of Top Gear across in a fun and engaging way whilst adhering to the TopGear brand.
I came up with the concept of using the show’s studio as a primary navigational platform, where you can access the three key areas of Top Gear; magazine/online/tv.