Media: Director, Photoshop, Illustrator
Aim: Britvic-owned fruit cordial brand Robinsons was keen to showcase its unique connection to the Wimbledon Tennis Championships using an interactive element. Since 1934 the fruit squash has been associated with the Championships, and this year, Robinsons, its official sponsor, ran a TV campaign with Tim Henman and Andrew Murray appearing. Robinsons needed a fast turnaround to produce an interactive site to appear in its VIP lounge at this years Wimbledon.
Delivered: Within two weeks the interactive site was created from brief, to execution, to installation in the VIP lounge at Wimbledon 2006. The site reflected the Robinsons and Wimbledon branding and allowed clients and guests to interact directly and discover the history of Robinsons at Wimbledon.