Perscitus Learning Management

Media: Illustrator

Two design parameters drove this logo created for Perscitus the London based company, which produces learning management software for the law industry. Firstly the logo’s form had to be simple enough to work online, and second, the logo had two represent ‘high tech’ without resorting to over used clichés. Using the dictionary definition of Perscitus as a starting point, Snook Design fleshed out several ideas until the final design was resolved.